Flannel Shirt XS
Problem
In present times, we are blind to the journey the clothing takes from raw material to our closets.
Are the ingredients hypoallergenic? What ingredients are used for the dying process?
Are pieces of clothing being ethically produced?
With clothing being essential and at times indulgent to our lives, we need to be educated consumers.
Mainly, the issue is with not knowing what’s in an item of clothing without going to a lot of trouble.
Even then, there isn’t enough information.
Solution
Companies need to be more transparent with this information like food producers.
For example, there could be a QR code included on the clothing tag to provide easy access to critical information such as free trade, fair trade, ingredients, animal cruelty, vegan, animal testing, source countries, hypoallergenic, etc.
Many people with different cultural, religious, social, scientific, philosophical, and environmental perspectives unknowingly buy clothing with certain components that they would like to avoid.
For example, a vegan environmentalist would strive to wear objects that do not utilize animal testing and animal products.
Social fairness advocates might want products made with fair trade policies.
With sufficient information on the clothing tag’s QR code, the consumer can make well-informed choices.
Thus, it is crucial for more information to be provided about something that is not only close to our body but perhaps also close to our hearts and minds.
